Generative art installation for Capital.com's London HQ

Generative Art

Generative Art

We create art pieces which adapt in real-time 

Using live data to create ever-changing environments we can produce beautiful art that deeply engage audiences.

Whether it’s the weather, stock market performance, footfall, or social media trends, any data can be used to create a incredible talking point for your environment.

Real time engagement

Whether it’s for a permanent installation in a showroom or atrium, or a marketing activation, generative art invites interaction.

Movement tracking, gesture recognition, or even simple interactions like placing objects can trigger personalised responses, making each experience unique.

For example, installations like Clarivate's Poet System use real-time tracking and human interaction to adjust visuals, while Capital.com’s London headquarters utilised live stock market data to dynamically visualise the financial pulse.

Whether used in corporate environments, retail spaces, or public exhibitions, generative art blurs the line between technology and creativity.

Wall of lights looking like coral swaying in the sea
Generative art installation for Capital.com's London HQ

Arcstream’s expertise in designing and deploying these cutting-edge solutions means they truly engage and resonate with the audience, with additional displays, thoughtful sensor placement and the planning of the audience experience at the heart of our development process.

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